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Privacy Policy

1. Privacy Policy Statement

ASI DECORATORS LTD (“ASI Decorators”, “we”, “us” or “our”) is committed to protecting your personal information and respecting your privacy.
 

This Privacy Policy explains how we collect, use, store and protect personal information when you:

  • visit asidecorators.co.uk;

  • request a quotation or callback;

  • contact us by telephone, email, WhatsApp or another communication channel;

  • enquire about or use our painting, decorating, flooring, carpentry, bathroom tiling or related services.
     

This policy should be read alongside our Cookie Policy and Website Terms and Conditions, where applicable.

2. Who We Are

The data controller responsible for your personal information is:
 

ASI DECORATORS LTD
Company number: 15146063
 

Registered office:

101 The Downs
Harlow
Essex
CM20 3RG
United Kingdom
 

Telephone: 0790 8150 106
Email: info@asidecorators.co.uk
 

For questions about this Privacy Policy or the way we use your personal information, please contact us using the details above.

3. Personal Information We Collect

3.1 Information submitted through our website

When you complete our callback, contact or quotation form, we may collect:

  • your name;

  • your email address;

  • your telephone number;

  • information included in the additional comments or message field;

  • details about the property or project for which you require our services;

  • your preferred contact method or availability.

 

Please do not provide sensitive personal information through the form unless it is genuinely necessary for us to understand your request.

3.2 Information provided when contacting us

When you contact us by email, telephone, WhatsApp or another communication channel, we may collect:

  • your contact details;

  • the content of your message;

  • photographs, measurements, plans or property information you provide;

  • quotation and appointment information;

  • records of our communications with you.

3.3 Customer and project information

When you request or purchase our services, we may collect information necessary to prepare a quotation, arrange a site visit and complete the work, including:

  • your name and contact details;

  • the project or service address;

  • access and appointment details;

  • quotation, invoice and payment records;

  • project requirements and instructions;

  • photographs of the property or completed work, where relevant and agreed;

  • information needed to manage warranties, complaints or follow-up work.

 

We do not collect payment-card information directly through this website unless a secure payment facility is introduced and clearly identified.

3.4 Technical and website-use information

When you visit our website, certain information may be collected automatically by our website platform, hosting providers and essential website technologies, including:

  • your IP address;

  • browser type and version;

  • device type and operating system;

  • pages visited and time spent on the website;

  • referring website or source;

  • approximate location based on your IP address;

  • cookie identifiers;

  • website security, diagnostic and error information.

 

This information is generally used to operate, secure and improve the website.

4. How We Use Your Personal Information

We may use your information to:

  • respond to enquiries;

  • arrange callbacks, appointments or site visits;

  • prepare and provide quotations;

  • communicate with you about a project;

  • provide our painting, decorating and related services;

  • manage contracts, invoices, payments and customer records;

  • respond to complaints, warranty requests or follow-up questions;

  • operate, maintain and secure our website;

  • prevent fraud, misuse and security incidents;

  • comply with legal, accounting, tax and regulatory obligations;

  • establish, exercise or defend legal claims;

  • improve our services and customer experience.
     

We do not sell your personal information.

We do not use your contact details for unrelated marketing without an appropriate legal basis. Where your consent is required, you may withdraw it at any time.

5. Our lawful bases for processing

Under UK data-protection law, we must have a lawful basis for using your personal information.

Depending on the circumstances, we may rely on the following lawful bases:

Contract and pre-contractual steps

We use your information when necessary to:

  • respond to a request for a quotation;

  • arrange a site visit;

  • discuss your project requirements;

  • enter into or perform a contract with you;

  • deliver the services you have requested.

Legitimate interests

We may use your information where reasonably necessary for our legitimate business interests, including:

  • responding to enquiries;

  • managing customer relationships;

  • maintaining business records;

  • protecting our website and business;

  • improving our services;

  • handling complaints;

  • establishing or defending legal claims.

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When relying on legitimate interests, we consider whether our interests are proportionate and whether they could unfairly affect your rights or privacy.

Legal obligation

We may process or retain information when necessary to comply with legal, tax, accounting, insurance or regulatory requirements.

Consent

We may rely on your consent for:

  • non-essential cookies;

  • optional analytics or advertising technologies;

  • certain promotional communications;

  • any other processing for which we specifically request consent.

 

You may withdraw your consent at any time. Withdrawal does not affect processing that took place before consent was withdrawn.

6. Contact and Quotation Forms

Our website includes forms that allow visitors to request a callback, quotation or further information.

The information submitted through these forms may be processed by:

  • ASI DECORATORS LTD;

  • our website platform and hosting provider;

  • authorised website administrators;

  • email, communication and IT-service providers used to deliver or manage the enquiry.

​

Submitting a form does not automatically subscribe you to marketing communications.

Please ensure that the information you provide is accurate and does not include unnecessary sensitive or confidential information.

7. Wix Website Platform

Our website is created and hosted using Wix.

Wix may process technical information necessary to:

  • display and host the website;

  • operate website forms;

  • maintain website security;

  • prevent fraud and misuse;

  • store website data;

  • provide cookie and consent-management functionality.

​

Wix may process information on servers located outside the United Kingdom. Where personal information is transferred internationally, appropriate legal safeguards should be used by the relevant service provider.

8. Google Maps

Our website may contain an embedded Google Maps feature to display our business location or service areas.

​

When a page containing Google Maps is loaded, Google may receive information such as:

  • your IP address;

  • browser and device information;

  • information about the page you visited;

  • your approximate or precise location, where location access is enabled;

  • information stored or collected through Google cookies and similar technologies.

​

Google processes this information under its own privacy terms and acts independently in relation to some of this processing.

Where required, Google Maps and associated non-essential cookies should only be loaded after you have provided your consent through the website’s cookie settings.

​

You can also control location access and cookies through your browser or device settings.

9. WhatsApp

Our website may include a WhatsApp button or link that allows you to contact us through WhatsApp.

​

When you select this button, you will leave our website or open the WhatsApp application. WhatsApp may receive information such as:

  • your telephone number;

  • your WhatsApp profile information;

  • the content and metadata of your communications;

  • your IP address and device information;

  • information about your interaction with the WhatsApp service.

​

WhatsApp is operated by a third party and processes information according to its own privacy terms.

Please avoid sending highly sensitive, confidential or unnecessary personal information through WhatsApp.

We may retain relevant WhatsApp conversations where necessary to manage your enquiry, quotation or project.

10. Cookies

Our website may use cookies and similar technologies.

Essential cookies

Essential cookies are required for functions such as:

  • website security;

  • page navigation;

  • form functionality;

  • fraud prevention;

  • remembering privacy and cookie preferences.

​

These cookies may be used without consent where they are strictly necessary for the website to operate.

Non-essential cookies

Non-essential cookies may be used for:

  • analytics and website-usage measurement;

  • embedded services such as Google Maps;

  • advertising or marketing, where introduced;

  • improving website performance and user experience.

​

Where required by law, non-essential cookies will only be placed after you provide consent.

You can accept, reject or manage non-essential cookies through the website’s cookie banner or your browser settings.

Further information about the cookies used by the website should be provided in our Cookie Policy.

11. Sharing Your Information

We may share personal information with trusted third parties where necessary, including:

  • Wix and website-hosting providers;

  • email, telephone, cloud-storage and IT providers;

  • Google, where Google Maps or other Google services are used;

  • WhatsApp and its related service providers when you communicate through WhatsApp;

  • subcontractors, tradespeople or suppliers involved in providing the requested services;

  • accountants, insurers, solicitors and other professional advisers;

  • payment or banking providers where necessary;

  • government bodies, regulators, courts, law-enforcement authorities or tax authorities where legally required;

  • parties involved in the sale, transfer or restructuring of our business.

​

We only share information that is reasonably necessary for the relevant purpose.

Where a third party processes information on our behalf, we take reasonable steps to ensure that it protects the information and uses it only for the agreed purpose.

12. International Transfers

Some website, cloud, communication and technology providers may store or process personal information outside the United Kingdom.

​

Where a transfer is subject to UK data-protection law, we will take reasonable steps to ensure that an appropriate transfer mechanism is used. This may include:

  • transferring information to a country recognised as providing an adequate level of protection;

  • using approved contractual safeguards;

  • relying on another lawful transfer mechanism permitted under UK data-protection law.

​

Third-party providers may also process information under their own terms and international-transfer arrangements.

13. How long we keep your information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.

​

Generally:

  • unsuccessful or preliminary enquiries may be retained for up to 24 months after the last meaningful communication;

  • quotation and project communications may be retained while the quotation remains relevant and for a reasonable period afterwards;

  • customer, contract, invoice and payment records may be retained for the period required by tax, accounting, insurance and legal obligations;

  • complaint, warranty or dispute records may be retained until the matter is resolved and for an appropriate period afterwards;

  • website security and technical logs are retained according to the settings and retention periods of our website and hosting providers;

  • cookie information is retained for the period described in our Cookie Policy or cookie-management tool.

​

We may retain information for longer where necessary to comply with the law, respond to a legal claim or protect our legal rights.

When information is no longer required, we will delete it, anonymise it or securely restrict access to it.

14. Data Security

We take reasonable technical and organisational measures to protect personal information against:

  • unauthorised access;

  • accidental loss;

  • misuse;

  • alteration;

  • disclosure;

  • destruction.

​

These measures may include access controls, password protection, secure website connections, trusted service providers and restricted access to customer information.

​

However, no internet transmission or online storage system can be guaranteed to be completely secure. You provide information through the website at your own risk.

15. Your Data-Protection Rights

Depending on the circumstances and the lawful basis used, you may have the right to:

  • be informed about how your information is used;

  • request access to your personal information;

  • request correction of inaccurate or incomplete information;

  • request deletion of your information;

  • request restriction of processing;

  • object to processing based on legitimate interests;

  • object to direct marketing at any time;

  • request the transfer of certain information to you or another organisation;

  • withdraw consent where processing is based on consent;

  • raise concerns about automated decision-making, where applicable.

​

These rights are not always absolute, and legal exemptions may apply.

​

To exercise your rights, contact us at info@asidecorators.co.uk.

We may ask you to provide reasonable evidence of your identity before responding. We will normally respond within the period required by applicable data-protection law.

16. Complaints

Please contact us first if you have concerns about how we use your personal information. We will make reasonable efforts to investigate and resolve your concern.

​

You also have the right to complain to the UK supervisory authority:

Information Commissioner’s Office (ICO)

Further information about submitting a complaint is available through the ICO website.

17. Children’s Information

Our website and services are intended for adults seeking property-improvement and decorating services.

​

We do not knowingly collect personal information from children. If you believe that a child has submitted personal information to us, please contact us so that we can review and, where appropriate, delete it.

18. Third-Party Websites

Our website may contain links to third-party websites or services, including Google Maps, WhatsApp, Checkatrade or social-media platforms.

​

We are not responsible for the privacy practices, content or security of third-party websites. We recommend reviewing the privacy policy of any external service before providing personal information.

19. Changes to This Privacy Policy

We may update this Privacy Policy to reflect:

  • changes to our website or services;

  • changes to the third-party tools we use;

  • changes to our business practices;

  • legal or regulatory requirements.

​

The most recent version will be published on this page/

20. Contact Us

For questions, privacy requests or complaints, contact:

​

ASI DECORATORS LTD

​

101 The Downs
Harlow
Essex
CM20 3RG
United Kingdom

​

Telephone: 0790 8150 106
Email: info@asidecorators.co.uk

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